“The coolest thing about my role at MineralTree is building relationships with customers and solving real business problems they are facing. Since my first day here, I’ve been given great opportunities to not only grasp the fundamentals of sales, but also continue to grow my skills and advance my career.”
Sera joined MineralTree as a Business Development Representative immediately after graduating from Virginia Commonwealth University. In the two years since that time, she has quickly earned two promotions and is now a leader on MineralTree’s team of Account Executives. She currently holds the honor of having closed the largest direct channel deal in company history.
Hometown: Richmond, VA
Alma Mater: Virginia Commonwealth University
Favorite Food: Extra Spicy Thai Fried Rice
Last Book You Read: Clean My Space
Favorite Movie: Monster In Law
Favorite Quote: “Option A is not available. So let’s kick the sh** out of Option B.”
In her own words
How did you find out about MineralTree?
When Mike, MineralTree’s VP of Sales, and I first connected, I was a few weeks away from college graduation and still trying to get a feel for what inside sales was really like. After meeting with him and discussing the BDR role, his enthusiasm and dedication to developing sales reps was moving. Combined with the excitement of joining a company with a mission that can help companies across all industries, I was sold. MineralTree – and especially Mike – truly embrace a culture that leverages a team member’s strengths rather than only trying to improve weak spots, which is exactly what I was looking for!
In your own words, what do you do at MineralTree?
I take prospective clients through a sales process that helps them understand why they need to automate AP and then explain how they can do it with us. I have our prospects walk me through their current AP process and its biggest pain points so I can identify exactly how MineralTree can help solve their problems for good. After prospects are sold on the product, I work with them to develop a strategic business case that helps outline how MineralTree is helping them reduce costs from their current AP process and ensure that using our tool will add value to their organization and be a win-win for all parties! In addition to working with prospects, I also represent MineralTree when I present at various tradeshows, webinars, and lunch-and-learns.
What motivates you to wake up and go to work every day?
MineralTree has thousands of customers, and partnerships with some of the largest financial institutions in the world, but our team is fewer than 100 people. Because of this, everyone plays an integral role in keeping things moving and going above and beyond their job description to keep up with our growth. This makes MineralTree a truly intimate team and I’m motivated by the sense of worth I feel from my boss and the rest of the company. No one person or department is more important than the other — we all support each other to keep moving in the right direction. Running a lean operation obviously comes with stress and long days, but the amount I’ve learned in the two and a half years I’ve been here and the incredible satisfaction I feel everyday signing customers that love our product is more than worth it. Wouldn’t have it any other way.
Which employee perk that MineralTree offers do you enjoy the most? Why?
Our Human Resources Manager, Daniela, always does a fantastic job coordinating beautiful, themed food events during the holidays throughout the year; the Thanksgiving Lunch and Holiday Party are my favorite. Not to mention our lean operation means many runs to Davis Square or Kane’s Donuts! We also have free parking, which is especially tough to find in the Boston area.
If you had to describe MineralTree in one word, which word would you choose? Why?
Infinite. It seems as if there are an infinite number of ways our company can grow because of the tremendous market opportunity and we don’t plan on slowing down anytime soon. On the flip side, that also means we always have an infinite number of things to do as we sign new clients and come up with new ideas to get better and better every day!