Customer Highlight: Oakworth Capital Bank Successfully Competes with Larger Banks by Providing Advanced Technology to Business Clients
Despite a specialized approach when it comes to provided first-class service to business clients, Oakworth Capital Bank faced continual competition from larger institutions. In order to compete, they need to figure out how to deliver advanced technology solutions that incorporated a billpay function.
“Most bill pay products seem to be retail or consumer oriented. Those products lack the flexibility and control to create a true invoice-to-pay management scenario,” says Dawn Tillery, Client Services at Oakworth Capital Bank.
The solution for Oakworth Capital Bank to differentiate their offerings was to implement Business Bill Pay, a white-labeled version of MineralTree’s Invoice-to-Pay.
“Setting ourselves apart from other banking institutions was key. MineralTree allows us to do just that by offering a cutting-edge technology to our business clients,” says Tillery.
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