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Bridge Community Bank and MineralTree Explore How Banks Can Grow with Commercial Customers
How can a bank deepen its relationship with business customers as they grow?
Last month, BC Krishna, CEO and founder of MineralTree, and Bob Steen, CEO of Bridge Community Bank joined a webinar hosted by The Independent Community Bankers of America (ICBA) to answer that question. The main area they explored was bank-offered payment solutions and why many businesses don’t use them.
Consumer-oriented bill pay solutions are very popular but they don’t offer the security and transaction detail businesses need. And on the opposite end of the spectrum, enterprise-level solutions are too complex and expensive for growing businesses.
This gap creates an opportunity for financial institutions to increase revenue by offering invoice-to-payment services to business customers. Bank’s business customers are waiting for an easy-to-use solution that can handle their invoice payment workflow, integrate with their accounting software, and automate the whole process in a way that is efficient and secure.
Hear from Bob Steen as he discusses how Bridge Community Bank uses MineralTree solutions to offer business customers a solution that matches their specific workflows and payment needs.
To view the webinar recording, click here.
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